Calgary-based ZINC Research has today published the first articles in an ongoing series that features highlights and unique insights on social networking in Canada. The data is drawn from ZINC’s proprietary online survey, The Bridge, which has been tracking Canadian social networking trends since 2007.
Topics covered in the first articles include an overview of the newly-completed 2010 survey; a demographic profile organized by user segment; and a user segment-based ranking of 12 popular social networking activities.
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