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Market research resources

Zinc survey links tourism with community development
25 October 2011
Zinc Research partners with Twist Marketing on a community branding Read More...
Socializer segment rate their favourite smartphone features
28 September 2011
Zinc survey tracks Canadian mobile telephony trends Read More...
Business users rank their favourite smartphone functions
26 September 2011
Zinc survey tracks mobile telephony trends Read More...
Top 12 smartphone features ranked by users
21 September 2011
Zinc Research omnibus survey tracks Canadian mobile telephony trends Read More...
Smartphones capture lion's share of mobile market growth
14 September 2011
Zinc Research's omnibus survey tracks Canadian mobility trends  Read More...
New social network Google+ is catching on fast
21 July 2011
Latest Zinc survey shows Canadians are already warming up to Read More...
Tourism and social networking, Part 4
15 July 2011
Zinc survey shows how Canadians stay connected while vacationing Read More...
Tourism and social networking, Part 3
5 July 2011
Zinc survey shows growing influence of social networks in "vacation Read More...
Tourism and social networking, Part 2
28 June 2011
Zinc study tracks "vacation planning 2.0" Read More...
Tourism and social networking, Part 1
21 June 2011
Zinc's user segmentation study offers new insights for tourism operators Read More...
Calgary Stampede research inspires innovative customer experiences
9 June 2011
Calgary Stampede/Zinc Research collaborations put customers front and center Read More...
Social networking - Ranking market research methods
23 March 2011
ZINC's 2010 survey shows researchers who to contact - and Read More...
The smart money is on mobile Internet access, survey confirms
15 March 2011
ZINC survey links smartphone gains with social network popularity Read More...
Social network users like their cellphones
7 March 2011
Social network research tracks mobile/cellphone use Read More...
Social networking - Part 6: Email coupon-based marketing
17 January 2011
ZINC's 2010 survey shows who's buying into the concept Read More...
Social Media Segments - Part 5: A demographic snapshot
17 January 2011
ZINC segmentation survey highlights key user characteristics Read More...
Social networking - Part 1: 2010 segmentation survey
3 December 2010
Highlights from ZINC Research's 2010 survey Read More...
Social networking - Part 2: User segment profiles
3 December 2010
Users' key differences and similarities highlighted Read More...
Social network - Part 3: Facebook still rules
3 December 2010
Some new twists and turns, and yet more growth Read More...
Social networking: Part 4: User activities ranked
3 December 2010
Which network activities matter most? The verdict is... Read More...
The Science of Social Media
26 May 2010
What marketers can learn from epidemics, viruses and the sound Read More...
Calgary Stampede onsite survey
7 May 2010
Follow the ZINC Research team through a step-by-step tour of Read More...
Social Media and Education: the new Killer App?
6 May 2010
So much so that Ning is keeping it free for Read More...
Social Media by the Numbers
28 April 2010
Online research study shows segmentation of Canadian social media users Read More...
Monetizing Web 2.0 video
28 April 2010
Online research study shows what Canada's online population might pay, Read More...